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Price :$ 0.01 List Price : Product Description Markets are transitioning from place to space – but as the collapse of the initial B2B boom demonstrated, the journey won’t be easy. Pioneering market makers from eBay and British Petroleum to the Dutch Flower Auctions and ChemConnect are leading the way to create new value through markets. Their experiences make two things increasingly clear: success in the marketspace will require new ways of operating, and participation won’t be optional. Ajit Kambil and Eric van Heck – respected authorities on electronic markets – argue that online auctions and exchanges will soon be an essential part of business practice. They explain why companies must adopt electronic markets now if they hope to compete in the future. And they prove that success lies not in achieving “first-mover” advantage in new markets, but in creating winning strategies to design and use markets to manage the supply chain, connect with customers, increase efficiency, and make decisions.Based on the authors’ decade-long study |
Making Markets: How Firms Can Design and Profit from Online Auctions and Exchanges
Price update May 18th, 2012 This product posted on Career GuidesMobilize: Strategies for Success from the Frontlines of the App Revolution
Price update May 18th, 2012 This product posted on Software![]() More image for this product ![]() |
Price :$ 2.39 List Price : Product Description Everyone wants their product to be the next great killer app. But in the increasingly crowded world of mobile content, this pinnacle of success is becoming harder and harder to reach. The iPod, iPhone, and iPad offer tremendous opportunity for the savvy developer to achieve millions of sales, but it’s not just about tossing your creation into Apple’s App Store pool and expecting it to swim. Visionary author Rana June Sobhany offers a lively step-by-step process that will enable anyone–from the small independent to the advanced development house–to aggressively position, market, and sell their product. Mobilize reveals the secrets and techniques that have made her a pioneer in the industry, enabling you to cut through the noise and chaos and sell your app to an audience hungry for the next great thing. She also shares insights from other industry professionals whose secrets will illustrate the vital do’s and don’ts you must address in order to |
Creative Advertising: Ideas and Techniques from the World’s Best Campaigns
Price update May 16th, 2012 This product posted on International Business![]() More image for this product ![]() |
Price :$ 30.00 List Price : Product Description Unravels the creative processes behind some of the most original and effective advertising campaigns in recent years. Pricken showcases over 200 examples of international advertising from a wide range of media including magazines and billboards, television, cinema and the Internet. |
Secrets of Power Negotiating for Salespeople: Inside Secrets from a Master Negotiator
Price update May 16th, 2012 This product posted on Business Negotiating![]() More image for this product ![]() |
Price :$ 9.76 List Price : Product Description In this revised and updated paperback edition, master negotiator Roger Dawson gives salespeople an arsenal of tools that can be implemented easily and immediately to enable a quantum leap in sales. He shows salespeople how to: * Use pressure points to control the negotiating situation. * Downplay the importance of money. * Ask for more than one expects to get. * Negotiate with individuals from other cultures. * Master the nine elements of power that control negotiating situations. * Analyze personality styles and adapt to them. * Master the 24 power closes. This is not a dull, dry treatise full theory. Nor is it a handbook of tricks and scams meant to manipulate others. It is the most complete book ever written specifically for salespeople about the process of negotiation. |










